We’re delighted to share the news of this year’s Charnwood Dealer Day held recently on the beautiful Isle of Wight. Thank you to all who made the trip – it was wonderful to reconnect in person after two years! It was a chance to celebrate everything that makes Charnwood special – that innovative spirit, the commitment to quality, and of course, the wonderful community we’ve built together.
Over three days, we shared a glimpse into the exciting future of Charnwood, with groundbreaking ideas that will keep our wood-burning stoves at the forefront. The real highlight, though? Unveiling brand new Charnwood stoves – packed with cutting-edge technology and, as always, stunning design.
Read on to learn more about the event and our latest stove releases!
The NEW Charnwood Skye E700
The Future of wood-burning! The Skye E700 (above) is a new intelligent micro-processor-controlled stove fitted with our intelligent I-blu technology and is set to revolutionize the way we burn wood.
Load the fire, close the door, set your room temperature using the Charnwood app and let the stove do the rest. Maximising efficiency is now as simple as that – we can’t wait to see how this game-changer impacts the industry!
The NEW Charnwood Cranmore Insert
Our latest addition to the Cranmore range is our new Cranmore Insert. It features our renowned de-ashing grate and is designed to fit easily into a standard British fireplace. It boasts an output of 4.9kW, has built in external air, a convection box and a single air control for a highly efficient and clean burn. Please note: the flue diameter size is 5″ (125mm)
Charnwood Dealer Day 2024 Summary
This year our key message was ‘Why Choose Charnwood?’ We wanted to show you our design and manufacturing capabilities backed up by our 52 year heritage and passion for what we do.
On Thursday we started the day with a welcome and local Hog Roast lunch at Charnwood HQ. After an introduction in the studio and the unveiling of the Skye E700 and the new Cranmore Insert, we split into smaller groups. We then worked our way around AJ Wells HQ to experience our full manufacturing and engineering facilities. Hugh, our Managing Director, gave an insightful talk on the stove industry and some of the challenges we have been facing, while other sessions included a visit to a local Charnwood showroom to demonstrate what we can offer in creating a Charnwood space. We also ran a session to make your very own enamel coaster. The day ended with a well-earned relax at the hotels followed by a dinner hosted at The Royal Hotel in the spa town of Ventnor.
On Friday the groups headed towards the beautiful West Wight where we held a number of activities including clay pigeon shooting, axe throwing, sauna & ice baths, a permaculture tour and a chairlift & boat ride to view the Island’s famous ‘Needles’.
We then all reconvened at The Cow Co restaurant where we shared a delicious lunch of local burgers. Here we held our coveted ‘Black Dog’ award ceremony where we award the Premier Dealers who have shown an exceptional commitment to Charnwood over the last year.
Black Dog Award Winners!
The Arcade – Golden Dog
Direct Stoves – Top Dealer N England
RW Knight (1) – Top Dealer SW England
Croydon Stoves (5) – Top Dealer SE England
Bonk & Co (2) – Top Dealer Scotland
The Arcade – Top Dealer Wales
The Woodburning Centre (4) – Top Dealer Ireland
Woodstoves Ireland – Top Dealer Northern Ireland
TaviStock Stoves & Fireplaces (3) – Best Newcomer
A.Bell & Co. – Most Improved
Huge congratulations to you all!
________
Stay tuned for more exciting news about the new Charnwood product range coming soon!
The next in a series of essays by Dammy Ponnuthurai is about the joy of ‘Tiny Home Living’. Dammy is the author of Midnight Feasts: An Anthology of Midnight Feasts & Late Night Munchies, and co founder of Dammy (a workwear jacket brand riffing on the chefs jacket). She is also former founder of Crane cookware used by the Charnwood team in many of our photo and video shoots.
Read to the end to find out how you can experience the joy of Tiny Home Living for yourself!
________________
It is He who sits upon the circle of the earth, and the inhabitants are as grasshoppers, who stretches out the heavens as a curtain, and spreads them out as a tent to dwell in.
Isaiah 40:22
Anyone who has experienced camping, will be able to gauge a sense of what living in a yurt feels like. Camping in the UK is strictly governed by the weather, with the most dedicated campers battling against lashing rain, high winds and dampness. Whilst struggles with bad weather may not feel pleasant, they force us to exist entirely in the moment and sense nature – in touch, sight and sound. Even within a stormy landscape we now begin to see a seemingly infinite glimmer of light, one that we would likely not notice within the daily grind of our routine.
The first yurt dwellings, known by the Mongolians who used them as ‘Ger’, can be traced back thousands of years to Central Asia. Today over half of the Mongolian population live in Gers, meaning a life led in a far more shared and communal way than other city dwellers. In 2013, the Ger became part of Unesco’s intangible cultural heritage for Mongolian customs, reflecting the fact the innate cultural richness is both physically and inherently sewn into their homes.
The circular structure of the Ger means that it can be efficiently heated, whilst the crown of the yurt allows fresh air to circulate. The structure’s conception is directed by some of the Mongolian cultural and spiritual beliefs in terms of the sense of, ‘ the eternal blue sky’ and the principle of impermanence and embracing of the moment. The outer structure of the tent reflects the wheel of the Dharma and the principles of teaching known as the ‘Eightfold Noble Path’, (Understanding, Thought, Speech, Action, Livelihood, Effort, Mindfulness and Concentration), whilst the infinity knots are about the universal interconnection between all things.
The opportunity to experience nature outside the cosseted walls of our homes is opened to us by time spent within a yurt. The interior of a yurt, with its circular nature, also creates an openness to how we interact outside of the compartmentalised ways of regular everyday life. Camping is almost an opportunity to renew a connection to our childhoods. Where we hopefully can recount innocent childhood pleasures such as finding that favourite stick, gathering petals, examining shells for the sound of the sea, writing and drawing freely on a myriad of surfaces, first attempting to pretend to read and the endless questions of why. Finding pleasure in puddles, collecting leaves, and enjoying the dirt of the outside world are all small infinite pleasures from childhood grounded in nature.
Young children look at the world with such untainted freshness. For them, there are no thoughts of expectation or judgment. The closest we get to such unabated joy in adulthood is the experience of mandatory snow days that come up from time to time, when nature holds society in deep silence, like a soft canopy. With an enforced slow pace on us, we again are captivated by the slowness that such a moment in nature gives us.
As we made our journeys to school, we began our passage to goal setting, judgement, and expectation. We are influenced not only by our family’s expectations but those set by school and classmates. As the pre-teen age begins this is added to with the intensity of expectations set by a myriad of social channels. Sitting on a bus or train you can probably count on one hand the number of us that travel without the aid of some device that isn’t taking up our attention. This conveyor belt of existence has placed us perhaps in a gilded cage of our own making where the natural world around us, is relatively unnoticed. If a robin appears at your window and pauses, you are likely to miss the resonant joy of seeing it flitter and the opportunity to be brought back to childhood wonder.
Children are the ultimate minimalists; we have all heard a story where the cardboard box proves more of a play item than its contents. Minimalism and interconnectedness are two principles that go hand in hand, offering something close to an answer to the overwhelming pursuit of materialism. Minimalism considers not only the quality of an object, but the joy it brings, and subsequently reducing ownership of items that don’t meet this condition. Circular living takes this further, with the inherent goal to prevent waste and ensure that how we live is aligned with the limits of natural resource use. We look to value not necessarily productivity, but how we may share, reuse and think of regeneration and others in the way we consume. We see in circular thinking an unlimited connection to nature and a way of living that reaches out to those around us.
The Danish word ‘hygge’, shows us how we may think of the whole as a concept, at the simplest level. Hygge means cosiness: feeling warm, comfortable, and safe. The Danes depict this sense as being achieved through such simple acts of lighting a candle, baking and spending time with people you love.
As we head to the end of the year to Christmas and the darkness of winter, light becomes increasingly important. We see it within the reassurance of a roaring fire, the lit candle, the warming oven, but most especially in the light we find in each other. That light can be found just through simple acts in thinking of others and sharing what we can give to make life brighter for all whom we encounter. We can draw that ‘Ger’ living into the walls of our own home, as we take those moments just to sit still and watch the simple magnificence outside our window.
At Charnwood Stoves, we blend innovative design with exceptional functionality, perfect for enhancing any living space, including tiny homes. Our wood-burning stoves are crafted with sustainability in mind, offering efficient heating solutions that minimise environmental impact. Our team prioritise quality and durability, ensuring each stove provides reliable warmth and charm for years to come. With a commitment to customer satisfaction, our expert team is here to guide you in finding the ideal stove to meet your unique needs. Choose Charnwood for elegance, efficiency, and eco-friendly living.
“The most important light is the one you cannot see” Anthony Doeer
________________
If you haven’t read Dammy Ponnuthurai’s piece on ‘storytelling’ click here – we highly recommend it!
If you want to experience Yurt Living for yourself, in one of the most beautiful locations on the Isle of Wight, then check out our range of wonderful self-catering holiday accommodation at Moor Farm.
We are delighted and honoured to have received a King’s Award for Enterprise in the International Trade category. The King’s Award is the UK’s most prestigious business award given to only a select number of businesses each year. The award is a recognition of the amazing efforts of everyone here at AJ Wells and Sons and also our wider Charnwood family which includes you, our customers. Thank you for all the support you have given us over the years!
Read on to learn more about why we were chosen to receive The King’s Award for Enterprise 2024
A journey of innovation and adaptation
Our story is one of constant evolution. Founded in 1972, Alfred J Wells and his 3 sons started by making metal fire escapes and railings. With the 1970s oil crisis and a shift in customer needs, AJ Wells & Sons pivoted to design and craft their first wood-burning stove and Charnwood was born. That same adaptability led them to explore vitreous enamel signage when the King’s Cross fire disaster highlighted its importance for safety and durability. These experiences instilled the importance of staying agile and embracing new opportunities, such as our stunning Vlaze super vitrified outdoor kitchens, released in 2020.
One constant over time and across our businesses, however, has been a drive to make a positive difference. We create products that are built to last, designed to be easily repaired, and that are kind to the environment – a reflection of our core values and commitment to sustainability.
The AJ Way: Our guiding principles
Our faith and our family values are at the heart of everything we do. The AJ Way, our company philosophy, embodies this spirit. Our company objectives are to Transform Lives and Delight Customers, and the prestigious recognition of the Kings Award hopefully demonstrates our progress towards these aims. We strive to improve the quality of life for everyone we touch, by creating high-quality products and nurturing a positive work environment. We care sincerely about the environment and are working diligently towards our Net Zero 2050 commitment.
Our international success is a testament to teamwork
We understand the importance of striking a balance between our domestic market and our export endeavours. The UK remains incredibly important to us, offering stability and a familiar landscape. However, exporting has been key to our growth and provided valuable diversification and growth opportunities.
We now operate extensively throughout Europe and trade with South Africa, North America, Japan, and Australia. Our success abroad wouldn’t have been possible without our fantastic team and dedicated partners. Building trust and strong relationships is paramount to our success in each location and in each market, we’ve been blessed to find partners who share our values and vision.
We have also gained valuable insights and knowledge from operating internationally. For example, the demand for external air features in Japanese stoves led to an innovation that benefited customers worldwide. In Australia, an increased focus on efficiency, understanding design preferences and meeting logistical challenges, has fueled rapid growth while providing ideas and knowledge that translate well to other markets.
Investing in the future and striving for excellence
At AJ Wells & Sons, we’re committed to continuous improvement to ensure our products stand out in a crowded marketplace. While market share figures can be interesting, our true focus is on exceeding our own targets and achieving dominance in specific markets.
Our recent investments in advanced laser profiling and robotic welding equipment, ensure we remain at the forefront of British manufacturing. We’re also investing heavily in our people by fostering a culture of innovation and development. Looking to the future, we’re exploring other markets, seeking ways to expand our reach and positive impact.
Some of our other highlights of 2023/24
Here are some of the other highlights, news and outstanding projects our businesses have been involved with in 2023/24.
AJ Wells
The Surface Design Awards
We were delighted to win top spot in the Commercial Building Exterior category at the Surface Design Awards 2024! A.J Wells and Sons designed, developed, manufactured and installed the beautiful vitreous enamel external soffit on the sixth floor of the award-winning project, at The Rowe, Whitechapel, London.
Brent Cross West Station
A.J Wells and Sons are proud to have manufactured and installed the stunning vitreous enamel paneling of Giles Round’s artwork at Brent Cross West mainline train station. Renowned British artist Giles Round was commissioned to create a captivating artwork to adorn the station’s interior. Titled “Time passes & still I think of you,” this expansive architectural frieze graces The Arbour, the station’s eastern entrance, marking the fifth public artwork commissioned for Brent Cross Town.
At Progetto Fueco 2024, this year’s star attraction was undoubtedly the debut of our brand-new Skye E700 wood-burning stove, which wowed attendees. The Skye E700 is a new intelligent microprocessor-controlled stove set to revolutionize the way we burn wood. The E700 uses electronic control to constantly monitor the fire and make automatic adjustments to ensure wood is always burnt cleanly and efficiently. It offers users the convenience of just loading the fire, setting the room temperature using the Charnwood app and letting the stove do the rest. Maximising efficiency is now as simple as that – we can’t wait to see how this game-changer impacts the industry!
This year we introduced our upgraded Vlaze Adapt outdoor kitchen cabinetry. Innovative 60 and 120-module units offer endless configurations making it easier than ever to design and install your perfect outdoor kitchen diner. New internal features like pull-out bins and smooth-gliding drawers, maximise convenience. Plus, our grill cabinets seamlessly fit slide-in gas grills, expanding your cooking horizons. With the summer not far away it’s time to let the fresh air, sunshine, and the aroma of delicious food create unforgettable moments with family & friends.
We also revealed our new Nature Collection organic colour range which is perfect for those who want to add colour, but seek a more subtle approach. Soft, stylish, natural shades blend seamlessly with your garden environment and help create a truly unique and tranquil space.
Here are some detail shots of Sage, Clay and Chalk – subtle shades in glorious vitreous enamel!
A message of gratitude
Like most businesses, we have faced many challenges and uncertainties over the last few years and as we highlighted in our application it has been our faith in Jesus which has proved to be our rock. This King’s Award for Enterprise is a tremendous honour and a humbling recognition of the incredible dedication and hard work put in by our entire AJ Wells & Sons family. We’re incredibly grateful to our team, our partners, and our loyal customers around the world. Here’s to many more years of crafting exceptional products, building strong and meaningful relationships, and making a positive difference!
I spent the weekend clearing and chopping a large Eucalyptus which had blown down in storms a few weeks ago. It was a magnificent tree and one which we were sad to see come down. Its beauty, however, went beyond its imposing stature. As logs were cut and split ready for stacking and seasoning to provide heat at a much later date, the beauty of creation’s ability to store energy was demonstrated in its fullness. Energy storage has always been a human challenge, but this tree had done it perfectly. Earlier that day I had been at Parkrun and the subject of wood burning had been raised in light of the Scottish government’s reported ‘ban’ on installing wood burners in new builds (which has caused problems for the Scottish Government): “It is just crazy, where is the common sense in that” a local businessman said to me. Indeed, as I looked at the logs I had just cut, I agreed – where is the common sense of not using this stored energy for heat? It is local, widely available, and it is nature’s gift. When we look out of our window we may see a number of energy sources – maybe some sun, sometimes the effects of wind, but almost always trees.
Despite the clear benefits of using wood as a fuel source, there has been much anti-wood-burning talk recently, not least in Scotland. So, are we losing our common sense? Are we disregarding nature? At Charnwood, environmental responsibility has always been a core value and driver of our business as we try and make a difference in what we do. We want to listen, we want to engage with the voices that are contrary to our views, indeed that is the way we learn. There is a proverb from the bible which says:
“Instruct the wise and they will be wiser still; teach the righteous and they will add to their learning.” (Proverbs 9)
We initially held back from engaging with the anti-wood burning lobby on social media. However, we eventually felt compelled to start pushing back on some of the misleading and untrue claims made by the Wood Burning London and Global Action Plan campaigns. As we started to engage more, we realised that there were a lot of different viewpoints, some of which we hadn’t considered fully before. In light of this, we wrote:
In this, we argued we needed to start believing the best in each other in order that we work together for positive solutions. In truth, this has been really hard. We have always sought to be polite – to engage well and be constructive. However, perhaps unsurprisingly, this is rarely reciprocated. In hindsight, maybe we should have paid more attention to the first part of the proverb:
“Whoever corrects a mocker invites insults; whoever rebukes the wicked incurs abuse. Do not rebuke mockers or they will hate you; rebuke the wise and they will love you”
We were certainly mocked, insulted, abused and hated! We are apparently representatives of the ‘Stink Industry’, our customers are ‘stokers’ and we have been given a new brand name ‘CharrredWood’. We were called liars, condescending and not genuine…. The claims went on, abuse was thrown our way and when we did invite more meaningful debate away from X we were accused of having bad motives and wanting to discredit people. When there seemed to be genuine concerns and we offered to engage in detail away from social media to find solutions, in most cases, those with the issues refused the offer of help and even called us creepy for offering! Our motives and funding were questioned, and we were accused of acting in bad faith. Some users have even learnt how to use AI images to produce grotesque anti-wood-burning memes. It was tempting to want to reply aggressively, but we tried to resist.
We know there are strong voices on both sides, and social media can breed one-sided arguments while amplifying negativity. But the intensity of the anti-wood burning sentiment online from certain groups was still a little unexpected. Engaging felt a bit like venturing into a lion’s den – or maybe a nest of angry wasps – we got our fair share of stings! Our words were sometimes twisted, and our motives misconstrued.
Here is one example of a social media post that highlights some of the challenges to the debate. An unwillingness to recognise the very real differences between different stoves and other forms of woodburning is not constructive. Obviously ‘good’ is subjective, but we think it is a justified adjective when you consider a modern stove, burned correctly, is up to 80% more efficient than an old stove and 90% more than an open fire. Additionally, emissions from modern wood stoves, when used correctly, are negligible. Burning dry wood (e.g. Ready to Burn certified) in an Ecodesign-compliant stove (e.g. clearSkies certified) makes up just 0.09% of total UK PM2.5 emissions. Source: NAEI(1).
Also, scaremongering tactics regarding an increased cancer risk to stove owners misrepresent the facts and is very unhelpful to all. This report undertaken by Dr Amanda Lea-Langton, (2) senior lecturer in Bioenergy Engineering at the University of Manchester found:
-No scientific evidence for adverse health impacts from exposure to the indoor air typically associated with modern, enclosed wood-burning stoves
-Use of modern wood-burning stoves may help to improve air quality inside the home due to the natural draught created during wood stove operation that pulls air from the room into the appliance and from outside. (Even the findings from the London Wood-Burning Project(3), who are anti-woodburning, back this up: “Use of the clearSkies Level 5 stove demonstrated some benefits for indoor air quality. Indoor PM2.5 did not increase when adding fuel to the stove once lit… At times there was actually a decrease in indoor concentrations of PM2.5 when adding fuel.”)
-Other sources of particulate matter in the home, such as cooking, can release much higher levels of PM compared to modern, enclosed wood-burning stoves, and could therefore have greater health risk potential
Despite the hostility online, the experience did provide some value. We do recognise people’s concerns and understand some of the frustration. What was very apparent is that many of the most vehement anti-wood-burners have had very bad neighbourhood experiences of wood-burning. Pictures of smoky chimneys are too frequent, and, in all honesty, we would be complaining just as much if we had to live next to some of the chimneys in question. Undoubtably, there is a very real and present problem with the way that some people are burning their wood fuel which is something we rarely hear as most of the people we interact with at Charnwood HQ love their stoves. They find it has improved their health and well-being, keeps them warm and provides energy security – but we acknowledge that our experience on X has revealed there are others who have been very negatively affected by bad burning.
So where does this leave us – what do we do? We are passionate about wood-burning heating, to us and to many it seems like common sense. It makes use of a local, natural and renewable fuel source that encourages the planting and managing of forests and woodland which is important for improving biodiversity (4). We make Charnwood stoves here on the Isle of Wight, we employ local people and one of our company objectives is to make a positive difference to the local community. Sustainability is a core driver in our business, and we continue to seek ways to minimise our environmental impact. We are confident of the many benefits of wood-burning, however, we are not oblivious to the downsides and burning anything can produce bad particles. Although the improvements in burning technology have overall reduced wood smoke emissions significantly (1), if you have a neighbour who is burning badly, this is of little comfort.
However, we do need to be realistic about energy solutions and apply common sense to each situation. There will not be a one-size-fits-all solution. Heat pumps are the solution being pushed by governments at the moment, but the uptake has been really poor. Where around one million gas boilers are fitted every year there were only around 60000 heat pumps sold last year (5). Despite the best efforts of governments, consumers have been reluctant to install them and many who have, are left disappointed. I was talking to a local heating engineer a couple of weeks ago and he was telling me how he now has customers asking him to remove their heat pumps and instead install a gas solution. In Germany, part of the success of the AFD has been its opposition to heat pumps (6). Although heat pumps can work very well, they have limitations and when policymakers ignore these genuine concerns and try to push a one-size-fits-all solution, we can see it backfire. But in the same way that we need to be careful about over-pushing one solution, we also need to be careful about restricting other solutions because of their perceived negatives. Should we ban electric cars and battery storage because the metals used often come from mines using child labour? (7). Should we ban solar panels because most are produced in China using Uygur forced labour and some of the chemicals used are toxic (8)? And should we ban all solid fuel burning because of the problems of emissions in some cases? All of these are valid questions which are likely to make us feel uncomfortable, and our lived experiences will determine our responses. But instead of banning things and reducing our energy security and flexibility, should we not mitigate the negatives so we can take advantage of the positives?
All energy sources have upsides and downsides – are they low carbon? Are they emission-free at the point of generation? Are they emission-free at the point of use? Is the energy source sustainable? What about the manufacturing impact of the equipment? What about the recyclability of the equipment? In the UK we often congratulate ourselves on being well on our way to having sustainable energy, however as Sir Dieter Helm, Professor of Economic Policy at the University of Oxford points out much of this has been because we have deindustrialised(9). For example, closing the steelworks at Port Talbot won’t mean that we consume less steel. It will just mean that the environmental and carbon impact of the steel we use gets moved to another country often with less human and environmental protections than our own. The same could be said for importing wood pellets from North America to power the Drax power stations – we still use and generate the carbon here, even if it is offset where the trees are grown. We need to use the ‘common sense’ test, and both of these examples fail miserably.
Now more than ever, with so much instability in the world, we need a pragmatic and diverse energy mix that is resilient to future demands. We believe burning wood on modern wood-burning stoves is an overall small, but important part of this. By using logs from locally managed forests, and burning properly with locally made, long-lasting equipment which can be easily recycled at the end of its life, wood-burning stoves are one common sense solution for many situations. At Charnwood, we are investing in new technology which mitigates the negatives of wood-burning emissions. We have just launched the Skye E700 which uses electronic control to constantly monitor the fire and make automatic adjustments to ensure wood is always burnt cleanly and efficiently. The results are remarkable and build on the already large steps forward we have made in clean burning technology. What is more, wood burning compliments heat pumps very well. Whereas heat pumps struggle in cold weather, combining a heat pump with a stove works well and could increase heat pump uptake if encouraged. Indeed, in Norway, if a heat pump is installed a provision must be made for a flue to take a stove.
So,let’s use our common sense as we think about heating. We are continuing to invest in new technology which will allow us to burn wood more cleanly and efficiently. We know it is sustainable and a brilliant solution for many situations that have suitablewood fuel available. As an industry, we need to continue making improvements in our appliances to ensure overall air quality improves, but we also need to work together with other stakeholders to ensure that local instances of bad burning are eradicated. This might mean tougher penalties, improved education and it may include a stove swap-out programme to replace old appliances with cleaner ones.It may also mean other things, but to do this we need positive and constructive engagement. Will we get criticism? Of course, we will, and we will expect it – just take a look at the comments below when we post this article on social media! Sustainability, the environment and air quality are important issues, so we welcome constructive debate and criticism, we want to see real improvements so this time we just might not respond to the mockers. Instead,our efforts will focus oninnovation and developmentto overcome the challenges of wood-burning while further amplifying its many benefits.
Dammy Ponnuthurai’s next essay in their series explores Imagination, Play and Materiality.
“And they rose up early the next day and offered burnt offerings and brought peace offerings. And the people sat down to eat and drink and rose to play” Exodus 32:6
What if, contrary to Charles Bradley’s song, ‘No Time for Dreaming,’ we do need to spend more time dreaming? Author Rob Hopkins of ‘From What is to What If’: Unleashing the power of imagination to create the future we want’ and founder of Transition Towns, says that the decreasing trend in the use of our imagination is having a detrimental effect on our lives. It prevents, for instance, the ability to solve social inequality and address issues such as the climate crisis in any meaningful way. We have replaced idle time, a visit to the library, lighting a campfire, talking to a stranger, spending creative time in the kitchen or going for a walk with a constant plug to the device in our hands. The time lost in connecting to our imagination and ‘playing’ not only affects the future ahead of us, but is also contributing to the pandemic of loneliness and a feeling of disconnection between each other. Our access to finding an answer online, seems to be perpetuating a potential pandemic of ‘What is the meaning?’
So what can we do to reignite our imagination deficit? One possibility is through unstructured play. We all have memories of childhood games, but new research by The School of Life shows that they are an indication of what intrinsically holds interest for us as we grow into adulthood. We maintain that sense of play as we become adults, and researchers argue that it is this that makes us individual as a species. Our ability to be creative and come up with new innovations is what sets us apart from the animal world.
Is it just in the Western world that we have lost our sense of playfulness? Within the Thai language, a happy heart is described with an innate connection to playfulness. Translations include, literally, to be of a, ‘ blooming heart’, ‘being full in the food sense – in the heart’, ‘and invoke a sense of delight, joy and being lighthearted. How can we too reintroduce play into our otherwise so uncertain and responsibility laden adult lives?
One of the simplest ways is by looking around us at nature. There is, of course, an innate playfulness throughout the animal kingdom, you just have to throw a ball to a dog, to see the eager anticipation and the endless joy of the ball going back and forth. There is a playfulness to the way a squirrel stops in its tracks, looking around furtively as if we might think it invisible before darting off. On a brief lunchtime walk, I was pulled out of my thoughts by a child in a primary school, leaning through the gate and asking me my preferred footballer from a choice he gave me. This playful exchange conjured my imagination, and pulled my mind away from the thoughts and concerns of that day. This is an everyday occurrence for animals and children, who are so ready to play, not constricted by time or place. There is a kind of openness against the burden of efficiency to creating new pathways to think about something and maybe just smile!
Of course, as adults, we may receive some strange looks, if we engage in such acts as dancing down the street, or playing catch with dogs! But there are many other ways we can engage with our playfulness. One simple way is through food and cooking for others. If we aren’t regular cooks, this can seem like a task that we have to gear ourselves towards, but we can take some inspiration from Mary McCartney’s book ‘Feeding Creativity.’ In this book, she cooks with her interviewees and recounts playful, rather than perfectly choreographed, food scenes. In one particular example, with David and Catherine Bailey, she says “using Catherine’s electric hand whisk to whip the cream, it soon became a chaotic scene, I managed to flick cream all over myself and kitchen. So instead I resorted to my backup squirt can of whipped cream. The trifle looked perfect. We sat together, spoons in hand, and tucked in. It had been a while since we had spent time together, and it was a reminder of how much I enjoyed making this book. It’s been an opportunity to catch up with loved ones, even the grumpy ones I adore!”
Part of our ability to be playful is stored within objects that we might normally view as inanimate. Studies by psychologists say that, whilst objects are not human, they are part of a representation of the dialogue within the environments we inhabit. They contribute to our cognitive function. We might be able to consider this idea on a simpler level with the Thomas Heatherwick campaign on observing ‘How buildings make us feel’. Taking this to our interior environments, we can gauge a change in mood from the way a room is lit, or the glowing warmth of a fire after a long day, giving us, through the dancing flames, an opportunity to reflect, pause and simply be in the moment. In that moment, we are allowed to engage with our imagination and feel the playful joy of what surrounds us.
Another way of finding our imagination is through colour. Design Studio Raw Netherlands hosts the podcast ‘Conversations in Colour’, which always begins with the question, “If you were a colour, what colour would you be?’ Most answers relate to emotion, season, lighting, personal energy and geography. Undeniably the common thread is that colour brings you into a focussed moment, where the mind can be quieted for a moment. Through our Vlaze worktops and kitchen surfaces, we offer both a textural and colour palette that invites you to use the surfaces for simple acts such as kneading dough or chopping vegetables. We hope to bring a warmth of joy to your culinary adventures and inspire some time for everyday dreaming.
1) Treehouses have such an interesting history as safe dwellings for tribes such as the Korwoaj in Papua New Guinea and as representations of freedom and beauty in the Renaissance gardens of the 16th Century. What do treehouses mean to you?
We see Treehouses as a magical escape from everyday life and a chance to tap into the inner child’s sense of adventure. Our Treehouses are in a beautiful and private location, surrounded by trees and nature and with no WIFI our guests can really switch off from the hustle and bustle; a real treat in this day and age.
2) Can you tell me a little about what inspires the interiors of your treehouses?
We wanted to give each Treehouse a unique character and feel. Integrating the landscape and views into this was paramount to the design; the huge windows and sympathetic timber cladding draw the landscape into the interior. Goldfinch with its botanical wallpapers and muted greens has a wonderful woodland feel. Chiffchaff has a more rustic bothy vibe and the Scandi chic, Wren, uses natural materials and textures throughout.
3) What inspired the names of your tree houses?
The birdlife around The Treehouses at both Leckie and Lanrick is spectacular so we took inspiration from some of the species that can be seen here. Our guests loving making use of the bird books to identify all the different birds.
4) The landscape of Perthshire is inescapably beautiful. How would you describe to to someone that has not visited what they may expect?
Despite being within an hour of Glasgow and Edinburgh, Stirlingshire and Perthshire feel incredible remote and wild with rolling hills and beautiful lochs and woodlands. The Trossachs National Park is stunning and right on our doorstep giving our guests the chance to explore the hills and lochs they are home to.
5) How important are the wood-burning stoves to the treehouse experience?
The wood burning stoves are an integral part of the treehouse experience. Being in Scotland, the weather can be less than desirable but having the wood burning stoves makes the treehouses not only incredibly cosy but also adds atmosphere.
In the winter months we always try and light the stoves before our guests arrive, it creates a beautifully warm and welcoming environment which instantly makes our guests feel at home.
We at Charnwood appreciate the work Mums for Lungs does in advocating for clean air. We share their concern for healthy homes and the environment. However, some recent information they released on wood burning does not reflect the latest available data which shows significantly reduced emissions from advancements in wood-stove technology and responsible fuel practices. Let’s explore some key points raised in their leaflet:
Air Quality Concerns:
MfL “Wood burning is a leading cause of PM2.5. Emissions of PM2.5 from domestic wood burning increased by 56% between 2012 and 2022, to represent 22% of overall PM2.5 emissions in 2022. This is more than all UK road transport exhausts (18%).”
The term ‘domestic wood-burning’ continues to mislead. The public understandably associates this catch all term most readily with wood-burning stoves – despite it being a combination of emissions including open fires, outdoor bonfires and old stoves. The actual contribution of modern wood-burning stoves is estimated by the UK government’s official figures at just 1-2%! (1)
And when good fuel practices are undertaken this reduces even further. (2)
As reported by the SIA “Last year…PM2.5 emissions from Ecodesign stoves burning dry wood fuel accounted for less than 0.1% of the UK total.”
MfL “There is no such thing as clean burning. The newest Ecodesign, Defra compliant stove emits six times more PM2.5 per hour than a Euro VI heavy goods vehicle.”
This stat has repeatedly been shown to be flawed and has caused much unnecessary concern.
Closer inspection reveals the data used to create this stat excludes brake and engine wear and in fact, just one Euro 6 HGV produces 13 times more PM2.5 emissions than an Ecodesign wood-burning stove over a week’s real-world use. Furthermore, emissions from HGVs are emitted at ground level (nearer head height) while wood smoke is dispersed more safely, higher up via a chimney flue.
The SIA say, “ The claims are based on simplistic calculations using permitted rates of emission and do not consider either real world use or non-exhaust emissions. Furthermore, these permitted emissions rates rely on vastly differing measurement protocols and techniques. It should also be noted that there are several unreferenced assumptions, and the report does not appear to have been independently peer reviewed.” (3)
It is fair to say that a 90% reduction in emissions, which is what modern wood-burning stoves offer, is clean burning. With 70% of wood burning in London taking place on open fires, modern stoves could reduce those emissions by 90% and that would certainly clean up the air dramatically!
Furthermore, it is important and pragmatic to say that the reality is there is no pure way to keep warm. Every heating solution, from gas and electric to wind, solar, heat pumps and nuclear involves tradeoffs and compromises. The key is to optomise these solutions and use them intelligently together to provide us with greater energy security and wellbeing. Read about wood-burning stoves co-heating future here.
Costs:
MfL “Wood burning is costly…”
Prices of all types of fuel constantly fluctuate and are dependant on many factors including availability and how much you buy. Wood is consistently one of the cheapest fuel sources available and as recently as 18 months ago was widely considered the cheapest fuel source! (4) What is constant is that wood is the only fuel source that you can collect yourself for FREE and is not subject to spiking due to global crises in the way that gas and electricity is. It also provides energy independence and security from outages caused by various factors from storms to supply issues.
MfL “Wood burning is not a climate friendly way of heating a home. Burning wood releases more greenhouse gases than gas, oil or coal for the same amount of heat.”
Wood is a renewable fuel source compared with fossil fuels that take millions of years to produce. Additionally, acquiring the remaining fossil fuel supply requires increasingly destructive methods such as fracking and deep-sea oil drilling. Wood fuel, on the other hand, can be sourced locally and in harmony with the environment.
Sustainably harvested wood fuel can absolutely be considered climate-friendly because trees absorb carbon dioxide as they grow, offsetting the emissions released when burned. However, we acknowledge that responsible forest management and efficient burning practices are crucial to ensure true sustainability.
MfL “Leaving trees to grow and mature creates forests which capture more carbon and sustain a richer variety of species”
Managing woodland is vital for healthy forests and increasing biodiversity. Coppicing is an ancient woodland management technique dating back to the stone age used to ensure regular supply of timber and firewood and improve forest health. It involves felling trees at their base to create a ‘stool’ where new shoots will grow. Coppicing today is often used as a way of improving the health and biodiversity of a woodland area by opening it up to the sunlight and allowing a wider range of plants to flourish.
The National Trust say “Today, we use it at many of the places we care for to create a range of habitats for plants and wildlife – dramatically increasing the diversity of species that thrive in these areas.” (5)
According to the Woodland Trust’s 2021 report (6), the UK’s woodland cover has more than doubled in the last 100 years, reaching 13.1% of the total land area and forest coverage is set to continue increasing which provides a host of benefits, including:
Carbon Sequestration: Wood absorbs carbon dioxide from the atmosphere as it grows. When wood is burned responsibly, a closed-loop carbon cycle can be created with the carbon dioxide released being reabsorbed by new trees.
Biodiversity Enhancement: Woodlands are the habitat for a diverse range of wildlife, including many insects and birds. When done sustainably, harvesting wood encourages new growth and benefits biodiversity.
Local Jobs: Wood fuel production and distribution creates jobs and supports economies in rural areas. This is crucial for maintaining the vibrancy of local communities who in turn invest in looking after their woodland areas.
We understand concerns about PM2.5 and we want to continue playing a key role in improving air quality. Modern wood-burning stoves are NOT the problem and the latest data shows that they can in fact massively improve air quality.
We would encourage everyone to come together to focus on the real issues that can make a genuine difference. Let’s encourage people to reduce bonfires, switch from open fires to modern wood-burning stoves, and burn wood responsibly and efficiently. This would make a huge difference while protecting our energy security.
Remember there is no 100% clean technology. Every heating source has its positives and negatives. Modern wood-burning maximises the many positives while drastically reducing the negatives.
At Charnwood, we’re passionate about providing efficient, eco-friendly heating solutions. Our modern wood-burning stoves offer a 90% reduction in emissions compared to open fires, contributing to cleaner air and energy security. Our team are committed to sustainability, supporting local economies, and enhancing biodiversity through responsible woodland management. Our stoves are designed with cutting-edge technology to maximise heat output while minimising environmental impact. By choosing Charnwood, you’re not just selecting a heating appliance; you’re investing in a cleaner future, energy independence, and a cosy home.
Join us in reimagining home heating with a balance of tradition and innovation.
Fire has captivated humans since the dawn of our existence, becoming a cornerstone of human progress, shaping technologies, and our societies. Its warmth is life-preserving and life-affirming, offering not just physical comfort, but also a sense of togetherness and well-being. It’s a symbol of community, a gathering point for storytelling and shared experiences.
Read on to learn more about the origins of fire and why it continues to captivate us
Fire’s role in human development
The earliest evidence of fire use dates back hundreds of thousands of years and was more than just a source of warmth – it was a catalyst for change. Firelight lengthened the usable hours of the day, allowing early humans to venture out of the darkness and push back against nocturnal predators. More importantly, it unlocked a treasure trove of possibilities:
Fire’s transformative power also extended to shaping our tools. Wood, hardened by fire, became more durable for crafting spears and other hunting implements. Fire also allowed early humans to work with metals, leading to the creation of even stronger tools and weapons, which further advanced their ability to hunt and acquire resources.
Bricks and pottery
Fire transformed clay into sturdy bricks and functional pottery revolutionising construction and food storage. These innovations laid the groundwork for permanent settlements and the rise of early civilisations.
Fire also held a profound symbolic meaning across cultures. For some, it represented purification and transformation while for others, it acted as a bridge between the physical and spiritual realms. It was both an awe-inspiring and comforting force and a constant presence in the lives of our ancestors.
Balancing fire with progress
In the modern world, our relationship with fire has become somewhat more complex. Air pollution concerns associated with open fires and older, inefficient wood-burning stoves, have come to the forefront and gained a lot of press.
While alternative heating methods have emerged, and environmental awareness has rightly grown, the desire for the unique warmth and ambiance of a fire remains deeply ingrained in us. Fortunately, innovation has not abandoned fire. Modern technology offers solutions that allow us to enjoy the benefits of fire while minimising any negative impacts.
Ecodesign compliant wood burning stoves
Modern Eco Design wood-burning stoves significantly lower emissions compared to their predecessors – up to 90% compared with an open fire! They optimise efficiency and dramatically reduce smoke and particulate matter released into the atmosphere.
In fact, it has been found that burning dry wood (e.g. Ready to Burn certified) in a Ecodesign compliant stove (e.g. clearSkies certified) makes up just 0.09% of total UK PM2.5 emissions. Source: NAEI.
As the UKs leading wood-stove manufacturer we are continuing to develop the technology and know we can improve efficiency even further still!
Sustainable forestry practices
Responsible forestry practices ensure that trees harvested for fuel are replaced, maintaining a carbon-neutral cycle. Locally sourced wood fuel helps support small businesses and reduces the carbon footprint of fuel transport.
Wood fuel is an important component of the woodland management cycle and plays a key role in maintaining woodland diversity, health and resilience. Choosing wood from well-managed woodlands allows you to enjoy the warmth of fire with peace of mind.
Renewable energy sources
While fire continues to play a role in our lives, renewable energy alternatives like wind, solar, and geothermal power play an increasingly crucial role in meeting society’s energy demands. However, we strongly believe in wood-burning stoves co-heating future, which involves filling in inevitable gaps in supply, aiding the transition to renewables and providing energy security in an uncertain world. Read more here:
Fire has been a constant companion throughout our journey as a species. At Charnwood, we believe that fire, when harnessed responsibly, can continue to be a source of comfort and progress. By embracing cleaner burning technologies, burning wood correctly and supporting sustainable forestry practices we can ensure that we continue to benefit from the power and life affirming magic of fire.
This blog is a review and closer look at the results of the Charnwood Wellbeing Survey 2021. A survey of over 1200 wood-burning stove users and the impact of stoves on their wellbeing. The vast majority of stoves owned by participants utilise Charnwood’s modern clean-burn technology and are EcoDesign ready.
___________________________
In recent years we have seen a move towards a greater understanding in society of mental health and the need for self-care. The lockdowns only brought this more into focus and it was no coincidence that stove sales rose steeply during this time. It was clear from our conversations with customers that there was a strong relationship between owning a stove and a happier home.
We recently conducted a survey of stove users to better understand the significant and unique benefits that wood-burning stoves provide their owners and family’s wellbeing. The response was phenomenal with 1227 users (we thank you all) providing deep insight into the wider benefits of owning and using a stove.
A whopping 93% replied, definitively, that their stove has a positive impact on their wellbeing, while the bar graph below shows the range of ways these benefits manifest.
Participants were then asked to elaborate on their choices, and we were overwhelmed with the response. You can view the Charnwood Wellbeing Survey Results here.
Here are some of the best responses that provide some wonderfully deep insight into life with a stove.
The benefits of a wood-burning stove to wellbeing
“The wrap round warmth the fire provides improves the feeling of well-being that no other heating system seems to provide.”
“The world seems much better with a stove! It has huge mental health benefit, particularly during pandemic “
“I live alone and work a very stressful and emotionally draining job. Coming home to my stove provides so much comfort, even in the absence of having someone to come home to. Literally couldn’t live without it.”
“I find the process of building and lighting the fire therapeutic and sitting watching the flames is very relaxing.”
“It helps me to switch off after work and also to consider things more clearly and calmly. It seems to warm my soul as well as my feet!”
Increases bonding and improves relationships
“My grandchildren ask for the fire to be on when they are having a hot chocolate on a frosty day.”
“Winter evenings with friends. Whenever we have visitors during the winter, we always make sure the stove is running as this usually ensures nobody will request the television be turned on, leading to an altogether much nicer atmosphere with people actually chatting and engaging much more, rather than staring at the screen.”
“After a day of sledging and building snowmen and having snowball fights with the family it was very relaxing and comforting for us all to warm up in front of the fire.”
“Chopping wood is a great way to relieve stress! Everyone congregates around the fire and the children like to help with the kindling etc. It just creates a special atmosphere.”
“The stove is the catalyst for family bonding, which helps with relaxation & mood improvement. It helps to unwind after a days exertions at work.”
“You can just gaze into the fire and be taken away from the stresses of work. It gives opportunity for the family to come together and talk. Talking just seems to come easier when siting around the stove.”
Digital detox – an antidote to the digital age
“Helps to switch off from the technology that takes over our everyday lives. You feel a sense of achievement when the first sparks ignite.”
“It’s extremely relaxing to sit by the fire and watch the flames dance away. So much so in fact, that we opted to cancel our Netflix subscription and we simply don’t watch it any longer. We’d much rather sit and watch the fire instead!”
“Sitting round the fire has become a special tradition. We’ve removed our technology from the living room and now have the fire and bookcase”
“We watch the flames not the TV (even the dog likes to sit and stare)”
“I sit on the sofa watching the flames. It’s better than watching tv”
“Mesmerising flame watching takes us away from our worries and concerns. The room has a focus that isn’t a screen and gives warmth with it.”
Stoves provide a real sense of security
“We love our log burner. It makes us feel warm, safe and secure. It helps heat the whole house, which has proved an asset in power cuts. Nothing beats sitting in the living room with the warmth of the fire in the depths of winter.”
“Lighting the stove after a walk by the sea during winter is a joyful experience. Has helped to alleviate the worry of power failures as we live in an area prone to electricity outage during bad weather. Just knowing that we have our lovely stove for independent heat and low light is fab.”
“Back up for central heating given no of power outages,”
“As an electric only house, we wanted a plan b during a power cut to heat the home”
“more efficient than previous coal fire and, in extremis, if gas supply fails or is too expensive, will provide warmth.”
“Having a wood burner means I am less vulnerable in power cuts. I can still have heating, boil a kettle, cook food if I need to.”
They cultivate a deeper connection to nature
“Worked in forestry for 36 years, just a natural thing to do, can’t beat a real fire.”
“Chopping and stacking wood is very calming and lets my mind focus on that one task. Building, lighting and getting the fire to the perfect temperature does the same and gives a real sense of achievement. It all makes me feel closer to nature.”
“For me, sitting around a real fire has a deep connection to something ancient.”
“There’s something deeply Primeval about lighting a fire and benefiting from its heat. Every time you light it there is a deep sense of satisfaction”
“Splitting logs gets me outside and keeps me active, which is good for my body and mind. There’s also a great sense of satisfaction in getting the wood pile ready for winter, and I’ve also learned a lot about different types of wood and how to manage trees sustainably.”
“Watching the stove in full display is almost hypnotic and has great relaxing properties. It also has a back to nature feel and without any electrical devices in the room is perfect for de stressing.”
“Christmas Day spent with all the family and grandchildren gathered around our stove brings happy memories all year round.”
“Christmas especially. The stove just provides a much-needed atmosphere on a cold winters night. You feel relaxed, cosy and there is something about it that just welcomes you into the living room. I couldn’t live without it.”
“It’s a ritual on Christmas morning to rekindle the stove, and to unwrap the presents without a fire is unthinkable. There’s something magical about children in their pyjamas sitting on the rug in the cosy space in front of a blazing stove.”
“My young nephew visited at Christmas & we built the fire together. It was the first time he had ever lit a real fire. We celebrated with toasting marshmallows! It wasn’t just building a fire – it was building a memory.”
Conclusion
This survey is the first of its kind (that we know of at least) and brings real weight to the argument in favour of wood-burning stoves beyond their already strong heating and environmental credentials. When having the debate on the viability of various home heating solutions, we should recognise the powerful effects that wood-burning stoves have on wellbeing – effects that no other heat source can replicate.
If mental health and wellbeing are, as we believe, important considerations that are rightfully getting more attention, then it is vital that this is properly considered when arguing for and against all types of energy solutions. Let’s be clear, the experiences discussed above are nothing short of what makes life worth living – we shouldn’t downplay or underestimate the important role wood-burning stoves play in people’s lives and the positive knock-on effect to society.
Charnwood stands out as your premier choice for wood-burning stoves, offering unparalleled benefits for your wellbeing and home environment. Here’s why you should choose us:
1/ Premium Craftsmanship: Our stoves are crafted with precision and care, ensuring durability, efficiency, and timeless aesthetic appeal for your living space.
2/ Health and Comfort: Experience the soothing warmth and ambiance of our stoves, promoting relaxation and comfort while creating a cosy atmosphere for you and your loved ones.
3/ Eco-Conscious Design: We prioritise sustainability, offering stoves that are eco-friendly and energy-efficient, contributing to a healthier planet while enhancing your indoor air quality.
4/ Trusted Heritage: With a legacy of excellence spanning generations, Charnwood Stoves is a trusted name synonymous with quality, reliability, and customer satisfaction.
Choose Charnwood Stoves for superior craftsmanship, unparalleled comfort, and a commitment to your wellbeing through our wood burning stoves.
We’re thrilled to report back on another successful show at Progetto Fuoco, one of Europe’s if not the world’s most important biomass heating fairs. This year’s event took place from February 28th to March 2nd, and was held in Verona, Italy. There was a huge turnout and a renewed sense of optimism within the biomass heating sector.
Our team, alongside our fantastic Italian partners Zetalinea, were delighted to showcase our full range of products to an enthusiastic audience. This included our popular Bodj fireplace accessories, the ever-reliable and beautiful Vlaze heat shields and hearth plates, and of course, our impressive selection of British made wood-burning stoves!
The Charnwood SkyeE700 EUDebut
This year’s star attraction was undoubtedly the debut of our brand-new Skye E700 wood burning stove, which wowed attendees. The Skye E700 is a new intelligent micro processor controlled stove set to revolutionize the way we burn wood. Load the fire, close the door, set your room temperature using the Charnwood app and let the stove do the rest. Maximising efficiency is now as simple as that – we can’t wait to see how this game-changer impacts the industry!
High efficiency heating & cooking
The Haven, Charnwood’s newest cook-stove also received considerable interest, attracting visitors with its stylish looks and impressive 90% efficiency rating. This translates to a coveted 5-star rating in the Italian market, solidifying the Haven as one of the cleanest burning and most efficient models available today.
Combining the charm and functionality of a traditional range with the very latest efficiencies and clean burn technology the Haven features an oven, hot plate and a large glass window for a beautiful view of the fire. The integrated thermometer allows for greater temperature control and cooking accuracy. It offers a surprisingly versatile and delicious way of cooking, allowing you to create soups, roasts, cakes, bakes and more!
Enhancing your fireplace with style and safety
Beyond the impressive stoves themselves, on display were a range of complementary products to elevate your fireplace experience. Among these were the stunning Vlaze heat shields and hearth plates, designed and crafted in Britain by our very own A.J. Wells & Sons.
Vlaze boasts a luxurious, porcelain enamel surface that comes in a variety of designer finishes and sizes. This exceptional material is not only beautiful but also incredibly durable, withstanding extreme heat to safeguard your home. Vlaze is the original and best wood burning stove heat shield and the perfect Charnwood pairing.
Bodj fireside
Bodj fireside accessories are handmade, sustainably sourced, and beautifully designed for the ethical and style-conscious home. The Lotus log holder (pictured above) is based on the petals of a Lotus flower. This sculptural log holder is both stylish and ergonomic. The ironwork frame is tightly woven with rattan and is ideal for logs and kindling. It goes so well with your Charnwood stove!
A huge thank you
Finally, we want to thank everyone who visited our stand throughout the event. Your enthusiasm and interest in our products continue to inspire us. A special thanks goes out to the Progetto Fuoco team and to our partners Zeta Linea for their continued collaboration and support. We can’t wait to do it all again with you!
Don’t forget to check out the video from the event